Collaboration and approvals

Approvals that follow the exact version.

Give every contributor the right role, route posts through internal review and, where a brand needs it, client sign-off. Change a post and its approvals start again.

How publishing works

Review: Fitness, launch post

Synced

Fitness Version 3

LinkedIn X

Caption

Internal reviewApproved by a publisherApproved
Client reviewWaiting in the client portalIn review

Decisions apply to version 3 of the LinkedIn post only.

Roles and permissions

Everyone does their part, and only their part.

Give each person a role on each brand. Writers draft, publishers schedule, analysts read results and clients review what you send them. Every permission is checked on the server, not just hidden in the interface.

What each brand role can do in Trabbly
Role on a brand	Create posts	Edit posts	Submit for review	Approve internally	Schedule and publish	Recover failed publishing	Manage accounts	See analytics	Review in the client portal
Owner, admin, brand managerEverything on the brand, including internal approval, scheduling and managing accounts.	Yes	Yes	Yes	Yes	Yes	Yes	Yes	Yes	No
StrategistPlans and writes content, submits it for review and reads results.	Yes	Yes	Yes	No	No	No	No	Yes	No
WriterCreates and edits posts, then submits them for review.	Yes	Yes	Yes	No	No	No	No	No	No
DesignerEdits posts, for example to swap or adjust media.	No	Yes	No	No	No	No	No	No	No
PublisherApproves internally, schedules and publishes, and recovers failed publishing.	No	Yes	No	Yes	Yes	Yes	No	Yes	No
AnalystReads analytics only.	No	No	No	No	No	No	No	Yes	No
ClientReviews content you send them, in the client portal only. Not a team member.	No	No	No	No	No	No	No	No	Yes

Strategist

Plans and writes content, submits it for review and reads results.

Create postsYes
Edit postsYes
Submit for reviewYes
Approve internallyNo
Schedule and publishNo
Recover failed publishingNo
Manage accountsNo
See analyticsYes
Review in the client portalNo

Organisation roles

Owner, admin, member and client, for the organisation that holds all your brands.

A role per brand

Brand roles set what each person can do on each brand they work on.

Checked on the server

Permissions are enforced by the server, and each organisation's data is isolated in the database.

Review stages

Internal first, then the client.

Every post is reviewed by your team. Each brand also has its own rule for whether the client must sign off before anything can be scheduled.

Approval rule, set per brand

Fitness: Internal, then client

DraftWritten and saved
Internal reviewAlways
Client reviewBrand rule
ApprovedCan be scheduled

Each brand keeps its own rule.

Request changes: Instagram version

Synced

Note for the writer (required)

Explain what needs to change

A note is needed before you can request changes.

Request changes

Feedback that says what to fix

Reviewers either approve or request changes. Requesting changes needs a note.
Each network version is reviewed on its own, so the Instagram cut can go back while LinkedIn moves on.
Only approved content can be scheduled or published.

How a post moves

One clear state for every version.

Each network version of a post carries its own status, from draft to published. Pick a path to see how it moves.

1
Draft. A writer saves the post as a draft, with a version for each network.
2
In review. It's submitted for review: your team first, then the client if the brand requires it.
3
Approved. Every required reviewer approves this exact version.
4
Scheduled. A publisher schedules it at a local time in a chosen time zone, or publishes now with a confirmation.
5
Publishing. Trabbly sends it to the network and records the attempt with the network's response.
6
Published. The network accepts the post.

Approval means your team and client agreed. It doesn't guarantee a network will accept the post: if a network refuses it, the post shows as Failed with the network's reason.

Version pinning

Change the post, and approval starts again.

Every decision is tied to the exact caption, format, account and media it covered. Any edit creates a new version and sends it back to review, so nobody signs off one thing and publishes another.

Pinned to the version
Caption, format, account and media: a decision covers exactly what the reviewer saw.
Edits reset approvals
Any edit makes a new version and resets that network's approvals.
Old decisions refused
An approval sent for an earlier version isn't recorded.
Per network
Each network version carries its own status and its own approvals.

Version history: Hotel, Instagram

Synced

Version 1Caption, square imageApproved
Internal and client approval recorded for this version.

Client portal

Clients see what you send, nothing more.

Clients review in their own portal. They never see your workspace or your other clients, and they don't count as team members.

Your agency name, logo and colour replace Trabbly’s across the portal and in the invitations clients receive.

Each brand decides whether client approval is needed at all.

How agencies use Trabbly

Client portal

Synced

AGYour agency nameYour logo and colour, not ours Fitness

Sent to you for review

Launch postIn review
Behind the scenesApproved

Request changesApprove

Never visible to the client

Your agency workspaceCafé and its postsHotel and its postsDrafts you haven't sent them

Plans

Approvals come with Growth.

Approvals and client review are included in the Growth plan and above. Starter is for a single brand without approvals.

Compare plans See how publishing works

Say hello to Trabbly.

Book a relaxed walkthrough shaped around your brands, networks and the way your team signs things off. We'll show you what's live today, what's coming next, and how it would fit the work you already do.

Shaped around your brands
Honest about what's live
No social passwords, ever

Compare plans